Archives For Personal Brand

I Don’t Wanna.

June 6, 2012 — 3 Comments

Here’s the thing: lately, I have not wanted to blog. Every event I have been to, I feel like I must blog it, perhaps I even want to, but not within hours or even days of the event. I like to take in information and process it and then spew it out later.  Sexy, no?

Since I have come to the startling realization that I am my brand, what I really want to do is blog on a variety of topics. So henceforth…I shall blog what interests me.

Oh right…here is the point in my post where I ask a question to engage the reader…hmmm.

What motivates you to blog?

End tantrum.

Know your brand.

It has been said that in order to draw sponsors or monetize a blog, it is very important that you know your brand.

In case you came here for a little insight on actually knowing your brand, you have come to the wrong place!

Hello, my name is Bobbi and I don’t know my personal brand. “HELLO BOBBI!”

Hello: My Brand is....

Before you assume I haven’t done the research on this, let me assure you I have!

Every time I see a tweet or link on knowing your brand, I favorite it and read the post ASAP. Each time feeling super motivated and empowered, yet each time feeling lost and unsure. It’s like I am having a personal branding mid life crisis.
So here is what I have discovered to date: I am my personal brand. Me. Bobbi. Let’s review ME for a moment:

Woman
Wife
Mom to Tweens ( just to rule out future diaper sponsors)
Mom to football player/s
Ex-Turkey Farmer extrodinaire
Acreage dweller
Proud co-owner of 4 horses and a Ratdog
Supports local
Loyal
Happy
Social media junkie: With the exception of LinkedIn which bugs me to no end: one day…soon.
Information sharer
Outraged about any form of abuse, specifically against people, even MORE specifically against children.
Opinionated

well I could go on, but it’s about me and even I’ve lost interest…lol

At Blog West, personal branding was talked about in great detail, and I am still hearing great things about @kimpagegluckie ‘s presentation,  yet,  here I sit…unbranded.
By the way Dee Brun @CocktailDeeva threw down the gauntlet with this post: http://www.cocktaildeeva.com/who-the-hell-are-you/
How important do you think it is to know your brand? Have you taken the time to figure it out?